Malawi’s digital media start-up iHubOnline has launched its COVID-19 Virtual Town Hall series with the production of Skeffa Chimoto’s COVID-19 anthem, “Coronavirus”.
This accorded iHubOnline the first-mover advantage to produce the video of one of the leading songs that have become synonymous to the war against COVID-19 in Malawi.
“We are very proud to continue to break ground on small matters that have potential for greater impact. The opportunity to produce Skeffa’s song will amplify our small efforts in the medium to long term,” said iHubOnline’s Managing Editor Mallick Mnela.
The inaugural session also saw medical practitioners Titus Divala and Dr. Bridget Malewezi unpack the impact of COVID-19 on the country this far.
iHubOnline will implement the three months € 10, 000 project with support from the European Union (EU) through the International Media Support (IMS) under the COVID-19 Media Recovery Program.
The project is aimed at encouraging frequent and safer communications with the broader community, and to regularly update stakeholders on emerging issues on the fight against COVID-19.
Veteran broadcast journalist Gloria Masanza Kanyangw’a hosted the initial program.
“We have started on a good note. We look forward to telling untold stories in as far as COVID-19 is concerned,” said Kanyangw’a.
She added that the iHubOnline crew will go across parts of the country, interacting with various stakeholders across the social strata.
Speaking during the event, Chimoto hailed iHubOnline for taking the COVID-19 awareness online.
“We are no longer performing live. But online platforms such as that accorded by iHubOnline offer us hope that, as musicians, we can offer words of caution and inspiration to some of our fans online,” said Chimoto.
The virtual town hall events will, after tonight, take place every other Friday until the end of April.
The online platform will bring different experts and entertainers to discuss issues surrounding COVID-19 while prioritizing safety of participants and the audience.
iHubOnline primarily target the country’s majority youths with access to the internet.
Ironically, statistics on current prevalence of the COVID-19 suggest that cases are higher among this demographic segment.
The Virtual Town Hall series will broadcast live on iHubOnline online platforms www.iHubOnline.net and www.facebook.com/iHubOnline every Friday from 7 pm to 8 pm Malawian time.